CONCEPT FOR SONY XPERIA SMART WRIST-BAND
索尼 Xperia智能运动手环
索尼 Xperia智能运动手环
Client
Sony Mobile
Time
2013
Sony Mobile
Time
2013
DYNAMIC ON THE WRIST
Play around on a tiny 4 digit LED stripe that has no colors? Be distinct with Nike Fuelband? I designed this concept for a Sony smart wristband model which targets to compete with Nike Fuelband. On this tiny, narrow display, I defined an uique visual language to present the numbers, icons, and motions.
在Nike Fuelband大行其道的2013年，Sony急需一款可与之匹敌的带4位低像素LED显示屏的运动手环。本设计概念将狭长的低像素显示屏限制转变成可以利用的特点，开发出一套独特的设计语言和排版方式来呈现各种应用场景中所需传达的视觉要素。
